Tesla to End Cybertruck Production After Sales Fall Short

Musk said Friday that Tesla will stop making the Cybertruck next year, ending an experiment that struggled to turn attention and reservations into sustained sales. The vehicle’s unconventional styling may have limited its appeal, but the article argues that practical shortcomings also weighed on demand.

Tesla had promised a 500-mile range and a price below $40,000. The Cybertruck achieved neither, TechCrunch senior reporter Sean O’Kane noted in his report. The truck’s unveiling also became memorable for a failed demonstration: head designer Franz von Holzhausen threw a metal ball at a side window, cracking the glass. A second window broke during the presentation, prompting awkward jokes from Musk.

The event’s audience initially reacted with a mix of surprise, skepticism and cheers. By the time attendees lined up for rides, the mood had shifted toward acceptance and support. That enthusiasm, however, did not translate into sales on the scale suggested by the reservation figure.